Tag Archives: strategic messaging
What makes for an effective investor presentation? [Video]
By David Calusdian, Executive Vice President & Partner We’ve all seen bad investor presentations at various conferences. But what makes them bad? The purpose of an investor presentation is to convey the company’s investment thesis. If the presentation does not … Continue reading
Filed under Investor Presentation, Investor Relations
Developing an Investor Relations Program for an IPO Company [Video]
By Maureen Wolff, President and Partner Companies planning to go public need to be able to hit the ground running on the day of the IPO pricing with an investor relations program. In order to prepare, Sharon Merrill President and … Continue reading
Filed under Investor Relations, IPO
Five Crisis Communication Plan Essentials
Focus on Planning, not the Plan, for Successful Crisis Communications Continue reading
Filed under Crisis Communications, Investor Relations
Reputation Management for The Great Pumpkin
A Halloween Lesson with Apologies to Charles M. Schulz By David Calusdian, Executive Vice President & Partner Year in and year out, Linus sits in the neighborhood pumpkin patch trying to impress Charlie Brown’s little sister Sally with a personal … Continue reading
Filed under Reputation Management
The Firing of Terry Francona: Lessons in Crisis Communications
By David Calusdian, Executive Vice President & Partner The firing of Red Sox manager Terry Francona offers a few valuable lessons in crisis communications, especially those relating to the unexpected departure of an executive. For those of you outside of … Continue reading
Filed under Crisis Communications, Media Relations
Prepare for Proxy Access Now – Avoid an Activist Horror Story Later
Hello again. We took a bit of a hiatus from blogging this summer, but we are now back to share a Halloween story sure to scare you straight! Unless you are one of the 33 Chilean miners that were trapped … Continue reading
Filed under Crisis Communications, Shareholder Activism
How to Build a Compelling Investment Thesis for Your Investor Presentation
In a recent blog post, “Giving Life to Your Investor Presentation,” David Calusdian suggests a number of valuable ways to improve not only the investor presentation itself but importantly the delivery of the content. One critical element identified by David … Continue reading
Filed under Investor Presentation, Investor Relations
It’s Time to Face Social Media for Investor Relations
“But social media for investor relations won’t work for my company!” The use of social media is radically changing the way our society communicates – and the investment community is no exception. But many investor relations officers still refuse to … Continue reading
Filed under Crisis Communications, Social Media, Speaking Engagements
Think Like a Politician: Use Investor Perception Audits as a Strategic Advantage
In politics, there is an age-old debate as to whether elected leaders should vote according to the wishes of their constituents, or vote their conscience as the people’s representative. We have seen politicians criticized for using polling too extensively to … Continue reading
Filed under Perception Audits
Perfect 10 or Face Plant? IPO Success Hinges on IR Planning
On January 4th, the first business day of the new decade, Dow Jones VentureSource released figures suggesting that 2010 will be a stronger year for IPOs. They reported that eight companies completed public offerings in 2009, raising $904 million. This … Continue reading
Filed under Investor Relations, IPO
