On Monday evening, the Sharon Merrill Associates team attended the 2010 Bell Ringer Awards, sponsored by The Publicity Club of New England. The Bell Ringer Awards recognize and honor excellence and achievement in the communications and public relations professions. The awards are often hailed as the “Oscars” of PR/IR in New England and the club’s board always organizes a high-quality event. We are proud to announce that Sharon Merrill Associates was presented two prestigious awards, one for its Investor Relations Program and another for this blog, The Podium.
Our Blog: The Podium
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People often ask me what has changed the practice of investor relations most significantly during the nearly 25 years Sharon Merrill Associates (www.SharonMerrill.com) has been communicating the stories of our clients to Wall Street and to Main Street. Regulation Fair Disclosure? Sarbanes-Oxley? The rise of the mutual fund?
The answer is technology. It has changed everything.
The shift to Internet-driven communications created the opportunity for corporate news to be distributed throughout the world in a fraction of a second. This shift was accompanied by a revolution in trading technology. With the rise of electronic markets came spectacular growth in both transaction volume and the speed of the market’s reactions. Whether the reason is legitimate corporate news or unfounded rumor, the investment community today responds in the blink of an eye. This is a far cry from our early days in business prior to the Internet – and even the fax machine – when our associates would hand-deliver news releases by taxicab to the wire services and local daily news outlets.
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